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š¤Elonās xAI and X Merger Explained
PLUS: AI Health Coach Comes to Apple

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xAIās takeover of XāAIās influence on your feed is about to get stronger, but privacy issues loom larger than ever
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Apple overhauls Health app with AIāAppleās revamped Health app will feature an AI coach, food tracking, and fitness insights to enhance user wellness
In other AI news todayāOpenAI loosens ChatGPTās image generation safeguards, movie studios profit from AI-generated fake trailers on YouTube, Perplexity AI is set to launch a new feature like Googleās Circle, and the UK plans to use AI for homework marking as it explores data monetization
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Key Points
xAIās merger with X gives the AI company direct access to a constant stream of real-time data.
The deal could increase AIās role in personalizing feeds, moderating content, and more on X.
āØļøNews - Elon Musk has merged his AI startup, xAI, with X, the social media platform he also owns, in an all-stock deal that values xAI at $80 billion and X at $33 billion. As part of the deal, all shares of X and xAI will be rolled into a newly formed holding company, xAI Holdings Corp, which was recently registered in Nevada with Musk as president.
šA strategic move for Muskās AI vision - The move isnāt entirely surprising. Musk has been steering X toward becoming an āeverything appā with deep AI integration. The two companies were already deeply connected. xAIās chatbot, Grok, is trained on posts from X, and the social platform has been generating revenue from xAI. Musk described the merger as a logical next step, saying, āxAI and Xās futures are intertwined.ā But now that xAI owns X outright, the impact on users could be significant.
š§What to expect - AI will likely play a much larger role in how content is recommended, moderated, and even created. xAIās chatbot, Grok, is already embedded in X, and with this acquisition, it could become even more central to the platformāanalyzing posts, personalizing feeds, and possibly generating content in ways we havenāt seen before.
š« More AI, more data concerns - There are also privacy concerns. xAI has already been using public posts from X to train its AI, but this deal could expand access to even more user data. While Musk has framed this as a step toward a smarter, more intuitive platform, it raises questions about how much control users will have over their own information.
š„øThe bottom line - This move cements X as a key distribution channel for xAIās products while giving the AI company direct access to a constant stream of real-time data. Musk noted, āToday, we officially take the step to combine the data, models, compute, distribution, and talent,ā signaling that AI will be at the core of Xās future.
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Key Points
Apple is working on an AI-powered health coach that analyzes data from multiple devices to offer personalized wellness recommendations.
The revamped Health app will focus on food tracking and fitness features, challenging apps like MyFitnessPal and Noom.
šNews - Apple is preparing to make its boldest move in health care yet, with a completely overhauled Health app and an innovative AI-driven health coach.
CEO Tim Cook has often stated that he believes Appleās greatest contribution to society could be in the health sector. While the Apple Watch and Health app have not yet fully realized their potential as medical tools, Apple is aiming to change that with a series of ambitious projects.
š¤How so? The companyās new initiative, known as Project Mulberry, will focus on integrating an AI health coach into the Health app. This service will analyze data collected from various Apple devices, such as the iPhone, Watch, and AirPods, to offer tailored health advice.
By using data from in-house and external physicians, the AI will provide users with personalized recommendations, potentially helping them improve their overall health and lifestyle. The revamped Health app will also emphasize food tracking, a feature Apple has largely avoided until now.
Additionally, the app will incorporate fitness features that use device cameras to analyze users' workouts and suggest ways to improve technique. This move brings Apple into competition with apps like MyFitnessPal and weight-management services like Noom.
šØāāļøWhy this matters - Despite some setbacks, Apple remains committed to transforming personal health care. With Project Mulberry, the company hopes to make significant strides in health technology and offer a more accessible, AI-powered health service to its users.
šš»āāļøWhat else is happening?
OpenAI peels back ChatGPTās safeguards around image creation // OpenAI now allows ChatGPT to, upon request, generate images depicting public figures, hateful symbols, and racial features
Movie studios are being financially rewarded for AI slop on YouTube // ļ»æStudios have been incentivized to keep fake trailer accounts running by asking YouTube to redirect the ad revenue
Perplexity AI to soon bring new feature akin to Google's Circle to Search // While the Perplexity CEO confirmed that this functionality is on the way, no further details-such as a release timeline or official name-were shared
UK tech scheme includes AI tool to mark homework as ministers weigh selling data // Public records may be monetised as part of National Data Library within a decade, says science secretary Peter Kyle
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