šŸŽApple’s AI Answer Engine Incoming

PLUS: The News Industry’s AI Challenge

Reading time: 5 minutes

šŸ—žļøIn this edition

  • •Apple builds ChatGPT-style answer engine 

  • •Workflow Wednesday #30 ā€˜Best-Of-Edition’

  • •Publishers struggle with AI search shift

  • • In other AI news –

    • •Nvidia regains China access but loses market share

    • •Big Tech’s AI spend hits $155B in 2025

    • •DeepMind CEO says AI Revolution will surpass Industrial Revolution

  • • 4 must-try AI tools

Apple steps into AI search with new ChatGPT-style Answer Engine 

ā™ØļøNews – Apple has formed a new team to build its own answer engine, a move that signals its long-overdue push into generative AI search. The project aims to reduce Apple’s reliance on Google and improve Siri’s weak performance in handling queries. 

šŸ‘Øā€šŸ’»Fast facts –

  • Apple Intelligence currently lacks any real search function and defers many questions to ChatGPT or Google.

  • The new AKI (Answers, Knowledge and Information) team is led by Robby Walker, a former Siri exec.

  • A standalone answer engine app and improved backend infrastructure are now in development.

  • The move comes as DOJ may force changes to Apple’s $20B-a-year deal with Google, threatening a key revenue stream.

  • Meanwhile, Apple also is exploring partnerships, including with Perplexity.

šŸ¤“OpenTools POV –  Apple’s slow move into AI-powered search shows just how disruptive ChatGPT has been. With its Google deal under threat and Siri lagging, Apple’s hand is finally being forced.  

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This Week in Workflow Wednesday #30: AI Best-Of-Edition

Meeting Follow-Ups Made Easy with Otter.ai
It’s one of our most revisited workflows—and for good reason. If meetings leave you drowning in scattered notes and forgotten tasks, Otter.ai is the lifesaver you didn’t know you needed. It transcribes, highlights, and organizes your calls so you can send crisp, actionable follow-ups in minutes.

Step 1: Record and Transcribe Instantly
Head to Otter.ai and sign up for free.
Use any email: business or personal works fine.
Join your Zoom, Google Meet, or Teams call, and hit record with Otter running in the background.
Use the highlight tool during your meeting to flag key points as they come up.

Step 2: Turn Notes into a Clean Follow-Up
After the meeting, review your transcript.
Copy highlights, decisions, and next steps directly from Otter.
Drop them into…...We break it down fully in this week’s issue, along with 2 other reader-favorite AI workflows

AI summaries are cutting into publisher traffic and revenue 

 

ā˜•News –  Generative AI tools like ChatGPT are eating into traditional search traffic, costing news publishers valuable clicks, ad revenue, and subscriptions. As AI-generated summaries increasingly answer users’ questions directly, media outlets are left scrambling to adapt before they’re pushed out of the discovery ecosystem altogether. 

šŸ‘Øā€šŸ’»Fast facts –

  • AI summaries in Google search cut click-through rates by about half.

  • Publishers are losing ad revenue and subscription leads due to declining traffic.

  • Some media outlets, like Boston Globe, are seeing limited subscriptions via ChatGPT.

  • Generative Engine Optimisation (GEO) is emerging as a survival tactic, replacing SEO.

  • 15% of under-25s now use generative AI as a news source, raising credibility concerns.

šŸ¤“OpenTools POV – This shift isn’t just about algorithms, it’s about who controls access to trustworthy information. As AI becomes the new front page of the internet, publishers need to rethink not just how they're found, but how they're valued. 

šŸ™†šŸ»ā€ā™€ļøWhat else is happening?

šŸ‘©šŸ¼ā€šŸš’Discover mind-blowing AI tools

  1. Learn How to Use AI - Starting January 8, 2025, we’re launching Workflow Wednesday, a series where we teach you how to use AI effectively. Lock in early bird pricing now and secure your spot. Check it out here

  2.  Fliki - Offers a script-based editor that allows users to transform their ideas, blogs, presentations, or tweets into stunning videos

  3. FindWise - An AI-powered search assistant that allows users to ask questions and get answers based on the content of a website

  4. Kittl - Helps users create stunning designs with AI-generated images and clipart

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